Asha’s is an award-winning Indian restaurant in the heart of Birmingham, known for blending authentic North-West Indian cuisine with a contemporary, fine-dining experience. Founded in partnership with legendary singer Asha Bhosle, the restaurant reflects her passion for food through a menu blending traditional recipes, regional flavours and modern techniques. Asha’s delivers a premium dining experience that celebrates Indian cuisine with a focus on innovation.
Aiming to refresh their website and improve the user experience, the team at Asha’s set out to completely revamp their digital presence with a new website.
They wanted to showcase vibrant food and drink imagery to elevate the design, promote events and cooking masterclasses, and create an engaging space where customers could explore menus and be inspired to visit.
They also wanted to ensure the site performed seamlessly across all devices.
The design stage focused on imagery and the selection of fonts and textures to convey a sense of luxury, quality and elegance. Clear navigation and strong calls to action were prioritised to guide users seamlessly through the website.
Layout design, typography choices, colour palette selection and structural refinement
The final outcome is a sleek, visually striking website that showcases Asha’s high quality food photography through a clean, elegant design. The layout is easy to navigate, with users able to explore menus and make bookings seamlessly. The client was extremely pleased with the result, gaining confidence from a noticeable rise in web traffic, bookings and overall brand presence online.
I have been been dealing with Adam & the team at Nettl Birmingham since 2020 and I must say for us they offer by far the best design and marketing service in Birmingham. Having worked on numerous projects for restaurants artworks, menu and website development etc. and never had a bad experience. I would highly recommend.
An up-to-date web presence is essential for building trust and staying competitive. Your website is often the first impression people have of your business, meaning that if it’s outdated or hard to use, potential customers may look elsewhere.
Keeping it fresh, relevant and easy to navigate helps you reflect your brand accurately, improve visibility, and turn visitors into customers.
We are Nettl of Birmingham, a local design, website, ecommerce, print and marketing team based in the city centre. We help you make a real noise about your business, event or promotion!